How do you get your work out there for people to see? Do you have a website of your own, and what do your website look like? Just as your business card, your website is equally important. In my opinion, it is important to get your students to be thinking about their website early in their education. Doing so will make them start thinking about their roles in the field as professionals and start acting like one.
Here is a video on branding on the web by using Bechance that you could share with your students.
Presented by Sarah Rapp (Adobe) and Mell Perling (Adobe)